Search Engine Placement

Your site may be a valuable resource, but it must be able to be found to be effective.

	Seventeen out of every 20 potential customers turn to a major search engine for help when using the Internet.
	In the crowded, competitive world of e-marketing, only a handful of businesses make it to the top of search engine listings.
	Taylor & Pond provides search engine placement services and offers additional marketing strategies and solutions to gain greater visibility and traffic.

Search engines (and searchable directories) are used by potential site visitors to find sites that match keywords. Alta Vista, Direct Hit, Excite, Google, Hot Bot, LookSmart, Lycos, Open Text, Yahoo, ask, and msn are all popular search tools, however, the range of their search processes is vast. Methods by which they parse or "read" information in order to match keywords vary significantly. Results may fluctuate on a daily basis, necessitating a consistent, longterm strategy. Taylor & Pond has search engine placement packages starting at $225 quarterly. A search engine and/or keyword buy program is designed to meet the needs and expectations of each Client.

Taylor & Pond's staff includes experienced search engine specialists who work to ensure the best possible placement for our Clients. Search engine placement is a time consuming task but if you are on a budget and looking for information to do it yourself then we recommend WebPosition for basic do-it-yourself submittal services.

Please contact us for an overview of our services and approach, or to discuss your specific search engine placement needs.